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EDDIE BRANNAN
CREATIVE DIRECTOR / PRODUCER + CONTENT CREATOR
ANASTASIA BEVERLY HILLS
As Executive Producer I oversaw the creation of assets for all the brand needs, including social campaigns, how-tos, product benefit reels, instore and visual marketing, and out of home. From casting to asset planning to on-set execution to coordinating media partners, I was extremely hands on throughout the entire process from ideation to execution.
The Sofia Hadjipanteli brow campaign ran on social and OOH in NYC and LA.
DE BEERS
For De Beers Diamond Jewelry, the LVMH-owned retail jeweler part of De Beers, I created the concept of "Sublime Symmetry," connecting the symmetry of the cut diamond with the symmetry of couples. Initially used for Bridal, the campaign extended across the full brand for a period, marking the only time that De Beers ever diverged from the Diamonds Are Forever tagline. Executions ran from social to digital to
in-store windows.
AI CAMPAIGN TEST
(UNCOMMISSIONED COMP)
AI LIFESTYLE TEST VIDEO
AI TEST (UNCOMMISSIONED COMP)
ANASTASIA BEVERLY HILLS
NIKE
THE FADER
NIKE
NIKE
CITY
BLACKBOOK
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