EDDIE BRANNAN
CREATIVE DIRECTOR/STRATEGIST/PRODUCER
Anastasia Beverly Hills
With a significant social media presence (19 million Instagram followers) and international retail presence (over 3,600 doors worldwide), ABH generates a LOT of content. We have an in-house studio in West LA and our team produces content including full commercials, model sizzles, product video and photography, and iPhone footage. We're shooting constantly and I bring every single one of the skills I learned at magazines and agencies to the table.
I lead all aspects of production — model casting, hair and makeup talent search, hiring of studio teams from camera to G&E to post-production, including hiring and directing CGI and VFX houses, and managing a multi-million-dollar budget.
NIKE
Nike's Global Brand Image (GBI) division creates all of the content destined for the Nike website. That means photo and vide for e-commerce, and editorialized content for brand and category amplification.
Here I directed video and photo both on set and location, gave models movement direction, and guided wardrobe styling, hair and makeup.
I also created a style guide to be used by all creative talent, and piloted innovative video shooting and production methods that were used across all GBI video shoots.
Consultant Creative/Strategy Director
In my freelance agency career I was often brought in to lead new business pitches from RFP to execution. My role was to uncover the red thread that was at the heart of a brand's business and then ideate around that to create activations that moved the needle. I also worked on brand and content strategy, launches, relaunches and positioning.
Full client list below.
SUMMARY
BRANDS: Nike, Anastasia Beverly Hills, Ralph Lauren, Alpha Industries, Bobbi Brown, Jo Malone London.
AGENCIES: Chandelier Creative, King & Partners, Lloyd & Co, Laird + Partners, CreateThe Group, AR New York, Baron & Baron, Hope & Anchor, Berlin Cameron Unlimited, Rokkan, Team Detroit, Noe & Associates, PMH, PG&Co, True Agency, Brand Asset Group, Sideways, Protein.
CLIENTS & ACCOUNTS
FASHION & LUXURY
Alfa Romeo
Alpha Industries
Alexander Wang
Asprey
Balmain
Belstaff
Bentley
Botkier
Bulgari
Burberry
David Yurman
De Beers
Derek Lam
Donna Karan
Dunhill
Harrods
Harry Winston
Isa Ora
Juicy Couture
Knoll
Mary Katranzou
Monique Lhuilliier
Nowness
Oscar De La Renta
Pappagallo
Prabal Gurung
Sephora
Stuart Weitzman
Style.com
Thakoon
The Row
BEAUTY & FRAGRANCE
Beauty Brands
Bobbi Brown
Byredo
ck one
Diptyque
Essie
Estée Lauder
Fragrance Foundation
Hain Celestial
Jo Malone London
Kerastase
MAC
NARS
Rimmel
Sephora
HOSPITALITY, RESIDENTIAL & RETAIL
50 Hudson Yards
Bergdorf Goodman
Central Embassy